YELP IllUSTRATION REBRAND

I had the privilege of being a member of an exceptional team of designers and illustrators tasked with crafting the fresh aesthetic for Yelp's communications. From the initial stages of sketch exploration to the culmination of the final development, our collaborative efforts spanned just a couple of months. This project stands out as one of the most rewarding experiences in my career, witnessing the transformation of ideas into a cohesive and visually compelling communication strategy for Yelp. The dynamic collaboration and swift progression from concept to execution underscored the collective dedication and creativity of our team, making it a truly gratifying endeavor.