Andres Creative • Freelance Brand Designer

Create illustrations, posters, album designs, logos, brand identities and more for private clients.

Jobcase • Freelance Brand Designer

Led social media graphics and animated content assets for various social media and product use cases to increase brand recognition.
Increased brand equity and CTR by creating illustrations for the Jobcase app.
Art directed a fresh and creative iconography direction to the product and creative team.

Led the design collaboration with the Director of Design to craft a comprehensive brand system, yielding a diverse array of marketing assets and deliverables, spanning illustrations and motion content for marketing channels to increase brand recognition.
Crafted a spectrum of marketing materials, including landing pages, newsletters, print booklets, event booths with physical signage, videos, and more.

Produced digital and print assets each quarter to bolster sales by 8%, while catering to both B2B and B2C needs.
Led and designed more than 30 email marketing campaigns for seasonal promotions, with the aim of raising awareness by 5% and rewarding brand loyalty.
Illustrated editorial pieces for Cann’s blog, offering insights into current events within the cannabis industry.
Collaborated with leadership to develop national trade show environments, 3D and print collateral.

Worked closely with a diverse, cross-functional team, including copywriters, social content managers, art directors, and project managers, to uphold Yelp’s brand standards and played a role in shaping a fresh illustration and rebranding style.
Crafted distinctive product icons to represent new features within the app.
Produced bespoke illustrations for use in Yelp events and by the product team that converted into 15% increase in consumer engagement across all north american markets
Designed creative assets for the business marketing team, encompassing one-pagers, presentations, and illustrations tailored to the B2B audience in order to increase brand recognition.

Conceived, designed, and crafted a diverse array of materials, encompassing consumer journeys, impactful presentations, data visualizations, apps, event materials, posters, and social media content for clients.
Increased Cigna’s social media engagement by 8% by designing more than 50 compelling social media posts.
Produced over 30 consumer journeys and 50 presentation decks to support successful new business pitches, securing accounts such as Capella.
Evolved the branding of the consumer insights team, enhancing their positioning for new business pitches and opportunities.